Insights Hub

We aim to equip you to confidently navigate the ever-evolving B2B marketing landscape. Search below or browse the raft of bespoke B2B content housed in our Insights Hub, and stay tuned for regular updates.

Insight

Why doesn’t my voice assistant understand my accent?

Ever had a conversation with a voice assistant and found it’s been unable to understand your accent? If so, you’re not alone. In the UK, for instance, people with regional dialects find…

Insight

How your B2B brand can harness the power of Alexa Flash Briefing

In the B2B marketing world, people are always looking to predict the next major trend, and the one that keeps cropping up is voice search. Voice assistant devices are becoming commonplace, and…

News

Vitafoods 2019: Supporting Europe’s largest nutraceutical event

As a B2B marketing consultancy with a heritage in the world of food ingredients, health and science, BDB has been attending Vitafoods Europe for many years – supporting our growing portfolio of…

News

Hello, is it me you’re looking for?

As part of our mission to share marketing knowledge, we’ve created the B2B marketer’s guide to voice, focussing on how businesses can use voice search in their marketing campaigns. Voice technology has…

News

What types of voice search content do B2B businesses need?

When it comes to new technology, voice assistants have emerged as a growing trend in the marketing industry. It’s thought that around 1.8 billion people will be using voice assistants on a…

News

5 voice search optimisation techniques for your business

Embracing new technology is one of the best ways for companies to reach consumers. Voice assistant devices are among the most talked about hardware, with voice search being pegged as the next…

News

Food matters live 2019

Zoë Wilkins MA (Hons) DipM is an account director at Barrett Dixon Bell (BDB), a leading international B2B marketing communications consultancy. For the last 30 years BDB has been helping international businesses…

News

Meeting at FiE 2019

For the last 30 years BDB has been helping international businesses and brands overcome complex business problems and unlock sales opportunities on the global stage. We already work with some of the…

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Meet Holly & Dimo: BDB’s two new senior hires

Exciting news for team BDB: we’ve grown our team with two new experienced hires! Holly Jobbins and Dimo Stoychev have been appointed as Senior Account Manager and Digital Account Manager, respectively. Dimo…

News

BDB secures 5th place in Prolific North’s Top 50 PR Agencies for the second year running

We are proud to announce that for the second year in a row BDB have been placed in the top 5 of the Prolific North’s Top 50 PR Agencies. The ranking is…

News

CPhI 2018: Find out what we got up to

It’s that time of the year again! It’s tradeshow season and we have just returned from another successful week at pharmaceutical event, CPhI Worldwide. The show was based in Madrid and saw…