Insights Hub

We aim to equip you to confidently navigate the ever-evolving B2B marketing landscape. Search below or browse the raft of bespoke B2B content housed in our Insights Hub, and stay tuned for regular updates.

News

Jessica Turner, Digital and Social Media Apprentice: My First Week at BDB

It’s the end of my first week at BDB and it’s started at full pace! In the space of a couple of days, I have gone from being chosen to join BDB…

News

First-timer: how to approach a video shoot

So, one day your client asks: “can you put a cost together for the planning and filming of a video?”. It’s something you’ve never done before and might sound scary at first…

News

BDB welcomes new social media apprentice, Jess Turner

Following a gruelling full day of boot camp at the Juice Academy, which included presentations, exercises and ‘speed dating’, BDB has appointed Jess Turner as social media apprentice. Preferring a practical learning…

News

BDB to hold communications planning workshop at London Build Expo 2016

BDB will be hosting a training workshop at this year’s London Build Expo on ‘Marketing Communications Campaign Planning in the Construction Industry’. Taking place on Thursday 27th October between 2:10pm and 3:40pm,…

News

Pharmaceutical insights from CPhI 2016

BDB recently attended CPhI Worldwide in Barcelona to provide press support for one of our clients. The world’s leading European pharmaceutical exhibition brings together the entire supply chain and thousands of visitors…

News

My First Week at BDB

From joining a EUREKA team meeting in my first hour to enjoying Prosecco on a Tuesday afternoon, my first week at BDB was anything but boring – I would best describe it…

Insight

Top tips for a successful brand makeover

“In order to change the world, you have to get your head together first.” Jimi Hendrix It’s time for innovation In today’s marketing and communications industry, it is vital for companies to…

Insight

When B2B media channels are weak

One of the challenges that I often hear from marketers in the Asian B2B market is the lack of a mature media landscape. It is increasingly common to see only a handful…

News

BDB unveils revitalised brand and positioning

Leading international B2B marketing communications specialist BDB today announced the launch of its refreshed corporate identity with an enhanced strategic positioning, and a unique offering that is unrivalled in B2B marketing communications….

News

Breaking the mould in B2B PR

It’s well-known that PR agencies across the world have a reputation problem, often described as ‘fluffy’ or seen as being ‘spin doctors’. After just two short months, I can confidently say that…

News

BDB attends Vitafoods Europe 2016

BDB attended this year’s Vitafoods Europe held in Geneva on the 10th – 12th May, to provide press support to a number of clients in the health, nutrition and pharmaceutical industries.  The…