Insights Hub
We aim to equip you to confidently navigate the ever-evolving B2B marketing landscape. Search below or browse the raft of bespoke B2B content housed in our Insights Hub, and stay tuned for regular updates.
Awareness to action: Examining the role of thought leadership in the B2B buyer journey
As we head into 2023 facing yet more economic uncertainty, the brands who are delivering value and demonstrating impact are the ones who will capture the hearts, minds (and budgets) of their…
Is thought leadership content and PR a winning combination?
Imagine if you could share your industry expertise and subject know-how in an authentic and genuine way that truly creates value, builds knowledge and positions you as an expert in your field….
3D video technologies: defining a new era in B2B marketing
The B2B marketing landscape is saturated with content revolving around complex concepts and products involving a significant degree of technical detail. But audiences today aren’t just looking for brilliant products and ideas,…
Can 3D video transform customer engagement strategies?
As a form of content that is constantly evolving, video marketing is rapidly becoming a key element in B2B strategies and campaign planning across the marketing mix, and a high performing one…
How to prepare for Google Analytics 4 (and why you need to think about it now)
Google Analytics 4 (GA4) will be here sooner than you think and if you haven’t already, it’s important that you start to prepare for the transition now. Hear from Lee Noble, Head of…
B2B !MPACT: Taking B2B creative visualisation to the next level
There’s so much more that can be done to make complex – yet ultimately relatable – topics, products and processes more intriguing to our audiences. How can you describe a technical process,…
Careers at BDB: Sara Houghton
How can a degree in languages support you in kickstarting a career in marketing, communications and PR? Hear from Sara, one of our lovely Senior Account Managers as she talks about her career…
Careers at BDB: Rebecca Spence
What does it mean to be part of the Client Services team at a busy B2B marketing and communciations agency? Hear from our Senior Account Manager, Rebecca, as she explains how she went…
Careers at BDB: Oliver Brewood
As part of our #CareersatBDB series, we wanted to introduce you to Oli, our Executive Director of Operations at BDB. From having an interest and passion in all things digital from a…
